The Cult of Mac tells the story of a lucky 17-year old kid who got himself a girlfriend by jacking her iPod, not in the sense of stealing it but by plugging his jack into her player (oh euphemisms abound) and asking for her screen name.
Five years ago, the premise for this would have been laughed at, but now that younger folks are solidly entrenched in the MySpace Generation. Old people like us will be more and more detached from what’s cool.
As an aside, we really are from a different generation than these generation @-ers. While we’ve integrated computers into our daily lives, we don’t interact with our friends on such a geeky level like that mentioned in the Business Week article.